I love Yogi tea, and that can be an actual endorsement. It is good tea. But their little tags with “wise” little quotes can be ludicrous. Take the one I encountered this morning: “True understanding can only be found through compassion.” Really? So you can only encounter something by first engaging with itself? Or what? When you
realize that compassion MEANS the attempt to understand, not only does it become clear that the quote lacks any substance whatsoever, but that it is also backwards. And this is indicative of cheap wisdom, the intent of which is never to actually encourage thought, but rather to encourage passive acceptance. It becomes insidious when applied toward broader social aims, and is a tactic routinely used in politics as well as commercial advertising. Continue reading Cheap Wisdom: Not Worth Anything.